This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

The AAPP Kicks off 2012 in Scottsdale, AZ on February 3-4

While everyone else endures the relentless chill of wintertime, the AAPP invites you to start the new-year productively and in the warmth of sunlight at the spectacular Camelback Inn in Scottsdale, AZ on February 3-4.

This Summit on Concierge Medicine marks an important change in the format of our meetings. If you have been attending AAPP […]

By |November 30th, 2011|AAPP Events, AAPP Members|Comments Off on The AAPP Kicks off 2012 in Scottsdale, AZ on February 3-4

Reaching Patients on the Go: Why Mobile-Compatible Websites are a Practice Must-Have

Building a website for viewing on mobile devices has become increasingly important as more and more people are using smartphones to stay connected on the go.  Mobile searches have grown by 4 times since 2010, and by 2015 there will be one mobile device for every person on earth. Over 75 million people in the U.S. have tapped into their smartphones for everything from making calls, checking email and browsing the Internet.  People are demanding more out of their mobile experience, including speed, accuracy and accessibility of information available at their fingertips. Catering to the needs of your patient base by establishing your online mobile presence will become more and more critical in the coming years.

Physicians who have a website can benefit greatly by establishing a mobile presence. A mobile-compatible website allows for a more meaningful, mobile Internet experience for current patients, and allows doctors to reach a growing demographic of tech-savvy patients who have substituted much of their computer-based Web business with their mobile devices.    Websites that aren’t optimized for smartphones are difficult and frustrating to browse, and annoyed visitors may translate to leaving your website for a more mobile-friendly site.

Due to a mobile phone’s small size and slower speeds, many images, videos, and flash content that would normally appear and perform fine on a computer need to be modified for clear viewing on a mobile device.  This is a complex process that involves decreasing image size, improving performance speed and recreating the look and feel of your website to a mobile-compatible format that integrates seamlessly with your existing site.   Seeking the assistance of a healthcare Internet marketing company can help you quickly create a mobile version of your website that will make it much easier for your patients to browse your site. […]

By |November 23rd, 2011|Physician Help|Comments Off on Reaching Patients on the Go: Why Mobile-Compatible Websites are a Practice Must-Have

Concierge Medicine

The number of physicians practicing concierge medicine is on the uptick, but is it a sustainable trend, and what does it mean to health care at large? Charlie Milburn has the MDNews.com Medical Minute report on the topic.

To find out more about the American Academy of Private Physicians, visit the AAPP website.

By |November 16th, 2011|Private Medicine|Comments Off on Concierge Medicine

Blog by Marcy Zwelling

As a representative of AAPP, I have had the incredible opportunity to travel and talk to patients and doctors about the opportunities afforded doctors who choose to work directly for their patients.  The conversations have become more and more engaging as doctors from all over our country feel threatened by government bureaucracy and insurance over-regulation.

When I found doctors from other countries equally as concerned and frustrated by precisely the same issues, I was admittedly surprised.  I have now met with doctors from Turkey, Singapore, Japan, Thailand, India, Indonesia, and Malaysia.  In every country the public systems are encroaching on private medicine making it more and more difficult for doctors to just do their job.  Other countries have a much more defined separation of public and private.  Their private hospitals are separate from their public hospitals and the difference in the offering is staggering.  But, in Turkey, for instance, they have a new EMTLA like law that allows patients to go to any hospital emergently for FREE care. You can imagine what is happening to the once exclusive private hospitals.  Their payer mix is changing, hence the need to bring in patients from other countries willing to pay cash.  The doctors are besides themselves.   They are salaried by the private facilities and their salaries have been sliced by 20% without provocation or warning.  They can take it or leave it.  And if they “leave it,” and go to work on the public side, their income is less than someone at poverty level.  Not a really healthy choice.  So, you can imagine how interested Turkish MD’s are to see what we do and how we do it. […]

By |November 7th, 2011|AAPP Members|Comments Off on Blog by Marcy Zwelling